If you are looking for an easy way to open and manage an online store but you’re looking for something a little bit more than another auction site, you should take a look at Yahoo! Small Business and the e-commerce plans that they have to offer.
Yahoo! offers a wide range of design templates that you can use as is or customize to fit your needs. For those that don’t have a lot of experience, Yahoo! offers a wizard to walk you through each step, making the whole process of setting up your site easier.
You can even look for an expert in the Yahoo! network that will work with you to create a custom store that will include the features and functionality that you need for your store. With Yahoo! you can also be sure that you’re creating search-engine friendly pages when you use the wizards to optimize your page content to improve your placement in the top search engines!
Building your online presence with Yahoo! e-commerce solutions couldn’t be easier when you use the Yahoo! Merchant Solutions Developer Network. Whether you’re looking to redesign your website, or need to improve your marketing and drive more traffic to your site, Yahoo! has the tools to help you succeed. If you’d just like some additional training, the Yahoo! Developer Network can even help you with that. You can contact as many or as few of the developer partners as you want when you become part of the Yahoo! E-commerce network.
With Yahoo! it will be easy for you to get your site out to potential customers with the search engine optimization tools that are available and new advertisers will enjoy the benefit of discounts on search engine marketing campaigns from Yahoo! and Google. You’ll be able to send customized email campaigns to your customers using a fully customizable template. You can even add money saving coupons and send announcements of upcoming sales to new and returning customers.
Setting up your shopping cart doesn’t have to be a headache! With Yahoo! E-Commerce, you can create a single or multipage checkout that you can customize to match the style of your store. It’s as easy as selecting your preferences, then the shopping cart and checkout pages will be created for you, automatically!
Your shopping cart can even be set up to automatically calculate the shipping, tax and any discounts you have offer to let your customers see their totals before they pay. If you want to, you can even offer your customers the option of purchasing gift wrapping if they’d like.
With Yahoo! Small Business, you can get all of this and more, with fees starting as low as $39.95 per month. With every plan, there is a one-time set up fee of $50 as well as a nominal transaction fee. Transaction fees are calculated based on the type of store you choose but will never exceed 1.5%. You’ll even be able to set up affiliate programs on your stores website so that you can earn a little extra money from your affiliate links.
You have the freedom and can determine what types of payment methods work the best for you and you can accept any payment method you choose, including personal checks or PayPal.
You’ll also enjoy the benefit of reports at your fingertips. You’ll have reports to track page views, sales activity and advanced, real-time analytics. As a Yahoo! customer you’ll also enjoy the customer support, the security and the reliability that you’ve come to expect from Yahoo! as well as 1,000 email addresses and unlimited disk and email space.


